LIFECYCLE MARKETING
FOR BEAUTY BRANDS
CONVERT YOUR VISITORS
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INCREASE REPETITION
✦
GROW YOUR PROFITABILITY
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CONVERT YOUR VISITORS ✦ INCREASE REPETITION ✦ GROW YOUR PROFITABILITY ✦
OUR OBJECTIVE?
MAKE YOUR BRAND PART OF YOUR CLIENTS ROUTINE
WE TURN YOUR VISITORS INTO FIRST TIME BUYERS
AND YOUR CLIENTS INTO LOYAL CUSTOMERS
Your brand probably depends heavily on customer repetition for profitability, and for that, a complete strategy from Acquisition to Repetition is needed.
We build high performing Email Flows that cover the entirety of your customer journey to maximise first-time conversion and increase customer repetition. We can even develop a subscription model for you if needed.
If you feel that your Beauty / Cosmetics E-commerce is spending a lot of money to attract traffic that isn’t properly converting, or that your one-time buyers never come back, we can help.
We work with brands like yours to maximise first-time conversion and customer repetition.
See each of the formats we offer and find the one that corresponds to what you need and are looking to achieve.
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Who is it for?
Beauty and Cosmetics brands with at least 50,000€ in monthly online sales
Objective:
Cover the whole customer journey with tailored, automated emails based on their needs and behaviour to increase first-time conversion and customer repetition
Includes:
· Free Review of the current Flows
· Strategy, Creation, Design Copywriting and Implementation of the following Flows: Welcome, Abandoned Checkout, Abandoned Cart, Post-Purchase, Cross-selling, Back in Stock, Low Inventory, Winback, Loyalty
· Up to 5 email within each flow
· Popup and List Growth Strategy
· 1 Month Optimisation Period
· Weekly Performance Reporting
Fee: 3,790€ + VAT
(50% before the start, 50% after the implementation of the flows) -
Who is it for?
Beauty and Cosmetics brands with at least 200,000€ in monthly online sales with diverse catalogue of products.
Objective:
Better understand you
customer journey, analyse repetition patterns and product complementarity, and find some opportunities to increase repetition and loyalty through cross-selling and flows.
Includes:·
· Free Analysis of current lifecycle and repetition
· Weekly reporting and recommendations on actions
· Work with your growth team to launch actions to increase repetition and revenue from existing customers
· Actions to better understand your existing customers needs
· Partnership with Lifetimely, KnoCommerce, AfterSell
Monthly Fee: 1,890€ + VAT -
Who is it for?
Beauty and Cosmetics brands with at least 200,000€ in monthly online who want to start a subscription plan or improve their existing one.
Objective:
Increase your recurring revenue and reduce churn through a subscription plan tailored to each client that your customers will stick to.
Includes:
· Free Analysis of current lifecycle and repetition
· Creation and implementation of the subscription plan through Loop or Skio
· Creation of the flows to support the subscription journey
· Partnership with Lifetimely, KnoCommerce, AfterSell. Loop, Skio
· Optimisation during 3 Months
Fee: 2,490€ + VAT
(50% before start, 50% when subscription and flows are live)
READY TO START CONVERTING BETTER AND STOP LOSING CLIENTS?
ABOUT US
We are Nicolas and Ana Paola, partners and email marketers at Seven to One, and our goal is to provide beauty and cosmetics brands of all sizes with the most complete journey to increase your recurring revenue.
We started Seven to One in February 2022, because after having worked with various beauty ecommerces, we saw many brands were focusing a lot on acquisition of first-time buyers but were lacking a clear strategy for retention and increasing repetition.
By being only the two of us, not outsourcing and working with a limited amount of clients at the same time, we are able to offer a competitive pricing, high reactivity and great knowledge of the beauty vertical for your lifecycle strategy.
Make sure to check our content on Linkedin that might be useful for your ecommerce.
TAILORED FOR BEAUTY BRANDS
✦
TURN YOUR CLIENTS INTO LOYAL CUSTOMERS
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TAILORED FOR BEAUTY BRANDS ✦ TURN YOUR CLIENTS INTO LOYAL CUSTOMERS ✦